Book jacket redesign concept for this Edward Abbey classic from Harper Perennial Books.
2010 American In-House Design Award. Insurance broker resources publications created with Blue Shield of California.
This B2B ad campaign used print, web, and email tactics. Created with Blue Shield of CA (2011).
Merch for U.C. Berkeley college radio.
Direct mail postcard notified consumers of good news from Blue Shield of California.
In-house Agency Forum Gold Award (2011). Direct mail created with Blue Shield of CA.
American Graphic Design Award (2012). Get cash back for healthy shopping. Created with Blue Shield of CA.
Created for Blue Shield of CA’s 4,800 employees, in 10 Fitness Center locations throughout the state. (2012).
“The Product”. Concept for life-size posters with lenticular laminate finish.
Health and wellness campaign proposal, created with Blue Shield of CA for the San Francisco Health Service System.
Berkeley Film & Video Festival (2003) Award for Experimental Film. This low budget mock-documentary goes in search of San Diego’s legendary wild parrots. (54:00, 16mm, B&W, 2003).
Stevie Awards finalist 2011. Interactive open enrollment tool. Created with Blue Shield of California.
Title design for a film by Flora Skivington (2003).
Journal cover designs designed for Academic Press (1997).
Proposal created for Blue Shield, a proud sponsor of the 2010 World Series champion San Francisco Giants. Blue Shield donated $10,000 to the Junior Giants Fund.
Home • Archive • RSS • © 2011-2012 Kent MacElwee